New brand alert! Another guru has stepped out on us. Beauty influencer Katy, also known as Lustrelux, is starting her own brand. Almost expected, yet still surprising, it’s not a beauty brand. (At some point, we’re going to have to have a serious discussion on why this keeps happening.) Earlier this month, Katy revealed on her podcast that she was starting a brand.
In the video, Katy says she has plans to launch a brand this year. Her co-host and husband Jon pressed her for more details. When asked if her brand was something that you could wear, Katy responded yes. Many speculated that her brand would be loungewear. Turns out they were right.
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Katy is launching what looks to be athleisure/loungewear clothing. Thanks to Corona, we’re still bored in the house. In the house, bored. Since we’re going to be here a while, we might as well look cute. Today, Katy dropped a teaser for her new brand called Thirty Years.
Thirty Years drops on Feb 4th. What do you think of Katy’s new brand Thirty Years? Let us know in the comments.